Kamis, 22 September 2016

Digital Media Supervisor - The Creative Group - Santa Monica, CA

Digital Media Supervisor - The Creative Group - Santa Monica, CA -
The Digital Media Supervisor is chargeable for affordably driving website visitors and buying clients by way of video, social, influencer, native, show, programmatic and cellular channels. Our shoppers manufacturers emphasize high quality, so campaigns should elevate the manufacturers’ positioning whereas delivering on different enterprise objectives. The ideally suited candidate will deliver robust capabilities within the space of footwear/attire marketing. We’re looking for a candidate that goes past the bizarre; regularly curious and thrives on challenges.

Prime three prerequisites:
1. We’re on the lookout for somebody who has come up the ranks in media, not account providers.

2. Educated of third social gathering advert servers and analysis instruments (Sizmek or DoubleClick (DFA), Comscore, eMarketer, and so forth.

three. Understanding of on-line advertising monitoring methods and techniques; and the power to work with inner manufacturing and know-how groups to realize objectives.

• Develop and drive on-line marketing plan that achieves marketing and income objectives by way of Show, on-line partnerships, video and cellular marketing.
• Identification and management of companions to execute on-line marketing plan, together with time period negotiation, settlement execution, and ongoing associate management.
• Measure and analyze efficiency of all on-line marketing initiatives and develop methods to check and optimize marketing campaign effectivity and maximize channel ROI.
• Produce, analyze, and monitor key efficiency indicators and develop initiatives to extend buyer conversion fee and measure return on advert spend.
• Make use of high quality assurance rules to make sure campaigns are launched and working as deliberate
• Keep abreast of latest instruments, tendencies, networks, and greatest practices within the on-line media business
• Function day-to-day liaison between the shopper and the media group
• Keep standing studies to make sure environment friendly workflow to satisfy deadlines and write reviews of key conferences
• Handle/Keep shopper contact and shopper requests
• Supervise Planners and Assistant Planners on the group and guarantee their progress and improvement throughout all sides of the planning course of. • Certified candidates should have three+ years confirmed experience in on-line marketing.
• Captivated with creating media campaigns that break the mould
• Strong expertise and information of digital media, together with show, video, social and cellular platforms.
• Assured chief with the power to encourage their group and delegate/oversee Assistant Media Planner/Planner workload
• Energetic and skill to supply excessive quantity of labor shortly
• Demonstrates accuracy and a spotlight to element
Multivariate Testing Instruments most popular.
• Robust background testing a number of on-line marketing channels; Capacity to work with and check quite a lot of companions at any given time.
• Should have robust analytical expertise and skill to evaluation on-line marketing outcomes each day and, based mostly on these outcomes, make fast selections on canceling channels and bringing on new channels to realize objectives.

To submit your self for the position please e mail demario.jackson@creativegroup.com


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